Platform for Refurbished Products Launched by Flipkart


A platform for refurbished products has been launched by online merchandiser Flipkart. The platform is called ‘2GUD’ and is an independent platform for refurbished products. As of now, this platform can begin with a mobile web site.
As of now, 2GUD are going to be giving smartphones, laptops, tablets and electronic accessories while giant appliances are going to be added in near future. the {price|the worth|the value} range of the products will vary from 50–80 per cent of the original product’s price depending on the level of the certification.
This development underscores the etailer’s increased concentrate on tier 2 and beyond customers. the company recently declared their acquisition of AI-led speech platform Liv.ai, to target a similar client base.
Kalyan Krishnamurthy, ceo of Flipkart, said, “The refurbished website is for the aspirational client in india. The refurbished market is unorganised and we need to organize it and break the barrier of trust.”
There were media reports regarding the plan of the online retail merchant to come up with a platform for refurbished product based on their “learnings from eBay.” Notably, the online retail merchant had raised $1.4 billion in 2017 from Microsoft, Tencent and eBay. eBay alone had endowed around $500 million and got shares worth $220 million from selling its indian business to Flipkart.
However, there wasn’t a lot of activity following that. Then, In could when Walmart declared its intent to acquire Flipkart, eBay had said that it had decided to finish its strategic partnership with Flipkart and relaunch eBay india with a differentiated giving to focus on cross-border trade.
Several members from the eBay team have been integrated with Flipkart’s 2GUD team. products ordered on 2GUD are refurbished by sellers either using Flipkart’s company F1 info Solutions or alternative third party services. However, the company offers a post-purchase warranty of 3 to 12 months.
While the present platform is mobile-only, it’ll soon be available on desktop and mobile app. will soon be taken across other channels as well as desktop and mobile app.
With this move, Flipkart will compete with platforms like Zefo, which provide second-hand refurbished products across categories ranging from furniture and appliances to mobile phones.

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